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We interview enterprise growth leaders to
share their best case studies & actionable advice

February 2025

  • Matt Sheehan
    Kevin Kraft
    Roshan Lulla
    Chip LeBlanc
    K. Papakonstantinou

    1. What are large vendors with 90% win rate doing differently?

    2. How my neighbor’s $0.5M bid lost to a competitor’s $3M offer.

    3. Aligning the 3 pillars: strategy, performance, and funding.

    4. "Change management" stacks the deck against smaller tech vendors.

    5. Building a partner program to $2.5M in 6 months.

Cover - Spring 2024

Spring 2024

  • Andrew Devlin
    Mo Bunnell
    Neal Foard
    Shimon Abouzaglo
    Ashish Raina

    1. Why enterprise sales leaders need to build a personal brand

    2. How storytelling can become a sales superpower

    3. Building deeper relationships is the key to business development

    4. How value engineering can deliver shorter cycles AND bigger deals

Spring 2023

  • Stu Heinecke
    Dan Roam
    Virginie Glaenzer
    Nancy Harhut

    1. How to use ‘contact marketing’ to get a meeting with anyone

    2. Visual storytelling for more effective communications

    3. How to institutionalize enterprise growth hacking

    4. Striking a balance between brand marketing and ROI

Cover - BWR Nov 2024

November 2024

  • Ash Grewal
    Avery Fisher
    Jeff Hoffman
    Ed Golod
    Raful Sengupta

    1. Scaling partnership to 9 figures in 3 yrs

    2. Building case studies to sell customers

    3. Revive deals by engaging the right people

    4. Successful pivots in enterprise sales

    5. Hiring partner’s salesperson to design partnership program

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